[ Beer Culture ]

Last Sunday, 35 beer fans from around Europe met in Plzeň to sample what must have been one of the world’s best collections of unusual beers: the Grand Tasting of the 2008 Ratebeer European Summer Gathering.

How unusual? This year’s Grand Tasting list included brews from Ghana, Saudi Arabia and Argentina, as well as scores of other countries which are even better known for malt beverages. It included geographically obscure brands of average quality, like Bosnia’s Sarajevsko, as well as sought-after cult favorites like Bass No. 1 and P-2 Imperial Stout, all of which were imported into the Czech Republic in the backpacks, suitcases and automobiles of users of Ratebeer.com. All were readied for the hard work of tasting — and rating.

“It gets kind of weird once you get up past 100 beers in a tasting,” admitted one attendee.

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Max Bahnson has an interesting post about the opening ceremonies and the first day at the Czech Beer Festival, along with some good insight and opinions on what works and what doesn’t. Please read.

From where I sat, the first day seemed to go very well, especially given the scale of the event and the fact that this year’s is the first. There were some great beers that are never seen on draft in Prague. There was a friendly, festive atmosphere with lots of catching up. Honza Kočka from Pivovar Kocour Varnsdorf dropped by. Tomáš Erlich from SPP showed up with friends from Poland’s Bractwo Piwne (still in town from the recent Days of Polish Beer at Pivovarský klub).

The most rewarding thing? To my eyes, the beers from small producers were by far the most popular.

But it turned out I wasn’t the only one who thought so. The next morning, I got a call from the festival organizers.

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A couple of days ago, we wondered out loud what beers would be present at the first annual Czech Beer Festival, which takes place 23 May–1 June 2008. As we asked then,

Will Janáček serve its Comenius? Will Jihlava offer Jihlavský Grand? Or will it all be 10° and 12° světlý ležák, the pale lagers that dominate 95% of all local consumption?

We now have the answers: Yes, Yes, and No!

Color us at least slightly impressed: We’ve just received the finalized beer list from the organizers and not only are Jihlavský Grand and Comenius ready to be tapped, but several other great brews from small producers should also be waiting for you over at the Výstaviště exhibition grounds. (We also have a 3-D map diagram thingy you can print up to help plan your session.)

Here are the beers that are supposed to be there, organized by tent and/or brewing group.

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There’s a fair amount of beer in the Swedish capital, and much of it seems to be Czech. Step into a bar in the trendy neighborhood of Södermalm and you’ll probably see Krušovice and Pilsner Urquell as often as anything else. Czech lagers seem to be frequently sold as premium imports here, an in the case of Starobrno’s position at the top of the list at Pet Sounds Bar, a chic offshoot of a legendary local record shop. A few other Czech brands — including Primátor — show up at the many outlets of Systembolaget, the Swedish government’s alcohol monopoly.

And then there’s Stockholm’s Švejk pub.

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I’ve just about recovered from the eight-day, 2,400-kilometer (1,500-mile) drive through Piedmont and Lombardy, though the impact of seeing northern Italy’s wonderful beer culture firsthand is going to be harder to get over. A case in point: I can’t quite forget the outstanding beer selection at the Eataly supermarket in Turin, pictured above.

Eataly is surely a special case: most supermarkets in Italy don’t carry legends like Thomas Hardy’s Ale, as well as vast selections of local craft brews like Baladin, Grado Plato, Troll and Montegioco. Nonetheless, the fact that a high-end food store like Eataly has a entire craft beer department — as well as an on-site beer restaurant — testifies to how successfully Italian craft brewers have pushed for their products to be seen as an integral part of fine food and drink.

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What beers do you bring home from a five-day tasting trip in Italy?

Unlike many more-established beer-loving countries, Italian beer culture is based in large part on bottles, rather than draft. (The Czech Republic is the opposite, with even some local experts arguing that tap beer is always, invariably, 100% better than bottled, the concept of bottle conditioning still somewhat unknown here in Lagerland.) This means that before you return, you can easily load your car up with beers and beer-related items. And when you zip down the Passo del Brennero into Austrian Tyrol, you’ll only go that much faster.

Here’s what we brought back with us.

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A quick post from the road: we’re in Italy after a night at the remarkable Nuovo Birrificio Italiano, part of a week in Piedmont and Lombardy researching Italian beer culture. (And in an attempt to build a few bridges, we have filled our car with some great Czech lagers, which, much like Johnny Appleseed, we are handing out in our wake.)

The most striking element of Italy’s brewing scene so far: unbound enthusiasm, from the brewers to the pubs to the serving staff and the customers. Czechs may drink more — far more, in fact, besting the Italians’ annual per capita consumption by some 130 liters — but the Italian beer fans we’ve met in the past few days are way more enthusiastic about their choice of beverage. Hearing people here talk about craft beer is like listening to a bunch of converts to a new religion or meeting a group of political revolutionaries (as opposed to culinary ones). Everywhere you look is the wide-eyed expression of the true believer.

A few observations from a few days on the road:

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Around the Czech Republic, pivní slavnosti — beer festivals — regularly bring big crowds to brewery grounds, city halls and convention centers. And yet they often have a few problems: the ones in Prague usually only serve one kind of beer. The ones on brewery grounds usually serve their brews only, and only in cheap plastic cups. And the festivals with a variety of beers usually take place in remote locations.

Enter the Czech Beer Festival, set for its maiden voyage this spring. Taking place May 23 through June 1, the Czech Beer Festival will bring in beer from a variety of producers to vast tents set up at Prague’s Výstaviště exhibition grounds, the same place that held Prague’s Christmas Beer Markets, only in a slightly different area and on a much, much larger scale. As in: employing more than 200 servers. Some 100,000 custom-designed beer tokens, produced expressly for the festival by the Czech mint and together weighing over 1,000 kilos — more than a long ton — will be put into circulation. There will be seating for at least 10,000 guests, as well as plenty of standing room under the trees. At any given time, two large bulls will be roasting on spits. And there will even be a beer for dogs.

“We want to create something like Oktoberfest,” said Jan Hübner, the festival’s organizer. “Only with Czech beer.”

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Here are a few more photos from Prague’s Salesian Beer Museum, an “accidental” collection of more than 2,000 bottles, 4,000 beermats and the weird, beer-themed collectibles known as breweriana, many of which come from the Czech lands.

Looking through the shelves, I was struck by how much evidence these artifacts provide for the way people here once lived, as well as a contrast to the way we live now. One of the most interesting items in the collection is the advertising placard (above) for the Měšťanský pivovar na Královských Vinohradech, the brewery in the Vinohrady neighborhood which ran from 1893 to 1943, along with scores of other beer makers once working in the Czech capital. In a sign of changing priorities, the Vinohrady brewery has recently been converted into luxury apartments.

So we don’t need historic breweries — we need plush digs. But our old beer culture had at least one advantage: much better graphic design, as witnessed by the museum’s collection of unusual beermats.

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Today’s trash is tomorrow’s treasure, and nowhere is this truism more applicable than in the field of culinary anthropology: if you don’t take your bottles out quickly, they’ll soon form a big, stinking mess. But if you wait long enough, that pile of recycling could become a priceless collection of art, as well as a storehouse of historical information about the way we live and what we consume. This, effectively, is what happened at the Salesian Beer Museum in Prague.

Properly known as the Salesians of Don Bosco, the Salesians are a Roman Catholic religious order known for their work with young people, running community centers and outreach programs around the world. In Prague, they have a youth center at Kobyliské náměstí, a beautiful functionalist complex housing a theater, soccer fields, basketball courts, a climbing wall and rehearsal spaces for young musicians. In the middle of all this is the Salesian Beer Museum, an almost accidental collection of historic bottles, labels, openers, cans and beermats from the Czech Republic and around the world.

Due to a growing interest in breweriana, I made an appointment to visit the collection last week. I was shown around by Brother Antonín Nevola, the center’s director and the founder of the museum.

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